Singapore Design Festival 2007

Synopsis:

This year's National Day Parade featured the first FunPack designed by a Singapore Designer. The ASSEMBLY® Bag uses a modular system of fabric panels joined by open-ended nylon zippers. The bag can be reassembled into any size and unique coloured bags can be created if you trade different coloured panels with your friends.

A total of 160,000 ASSEMBLY® bags were given out during the NDP celebrations, and a design competition was launched for the public to customise a white strip from the FunPack with their creative vision for Singapore.

During the Festival, 500 short listed entries will be combined to form a 50m-long bag! This will be displayed at VivoCity. Photography by MING from the NDP celebrations will bring to recall the spectacular celebrations by the Marina Bay.